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Author Archives: djirvine

06 Aug 2022
wordpress-publishing-tips

15 WordPress Publishing Cues You Need To Know

Mastering WordPress for your online marketing can help push any company’s SEO efforts to infinity and beyond. Writing content is one thing, but understanding how the dynamics of WordPress can work will keep you ahead of the competition. If you want to outperform the competitors in your market space? Here’s what to think about when producing your next blog post using WordPress. Title H2, H3 tags Metadata Categories Author Outbound links Internal links Schema Yoast SEO plugin Cornerstone content Breadcrumbs […]

03 Jul 2022
wordpress-guide

The Complete Beginners Guide To WordPress

WordPress is a powerful platform for web design and organic search engine optimisation, but only if you use it correctly. Working with bespoke and new template designs for your company website brings different benefits to each business model. For example, a WordPress website carries a great content management system (CMS). It allows the owner to add spectacular content that can work for their desired business sector. This article will examine why WordPress can benefit you with SEO while marketing your […]

03 Jul 2022
off-site-seo-planning

Organic SEO Checklists For On-Site & Off-Page Planning

SEO is a subject that many people in business just shy away from. Hearing words like; search engine optimisation, website metadata, external backlinks or algorithm updates can seem daunting. Hold on a minute; it’s not all that bad. In fact, after reading this article, you should better understand what to expect from your SEO company and what you should be paying for. Through this article, we will be looking at on-site and off-page SEO for company websites. On-Site Optimisation On-site […]

02 Jul 2022
e-commerce-seo

An Introduction To Crawling Your E-Commerce Website

For an e-commerce website, earning a better ranking is a matter of survival. A Good ranking is further aligned with better traffic. Good traffic implies that the admin and management must ensure that web pages are crawled properly and seamlessly. Search marketing professionals constantly monitor the pace of crawling, which is the real key to sales. Understanding How Your Website Gets Crawled Before bothering too much about search engine spidering, be confident about the quality of your web pages. Though […]

01 Jul 2022
image-alt-tags

How To Optimise All Your Images For SERPs

Search engines rank images and rich text on all websites. If you optimise your images for each page, you can drive traffic to your online business. For example, people search for pictures using search engines. If you click on the image results, this will push the click directly to the website from where the image is located (your website). You can also optimise images for a website, where we have some top tips to get you ahead of the game. […]

08 Jun 2022
seo-mistakes

6 SEO Strategies To Avoid

Let’s take a look at six SEO strategies used by unsuccessful WordPress site owners, including paid links, link spamming, and cloaking. WordPress is popular because it makes it easy to create a blog or business site. It attracts users who are not experts in online marketing and search engine optimisation. Moreover, the lack of expertise can lead them astray. For example, the web is full of advice about how to market a website, and much of it is complete nonsense. […]

07 Jun 2022
google-local-business-tips

10 Hints For Getting More Google Reviews On Your Local Business Page

Setting up a Google local business page to drive traffic to your website is really a simple thing to do. Once you create a Gmail account, you are good to go. All you have to do now is create a business page by following this link. https://www.google.com/business/ Complete all criteria for business information in each section. Add services, articles, or products. Upload pictures and create links that point back to your website content. In addition, Google will send you an […]